Vogue’s Forces of Fashion VIP Lounge
Objective
Create the VIP celebrity lounge for Vogue’s Forces of Fashion Fall activation.
About The Project
For Vogue’s 2nd annual Forces of Fashion event, we produced a pop-up coffee bar for celebrities, sponsors, and all attendees on behalf of American Dream.
With speakers including Anna Wintour, Kendall Jenner, and Gigi Hadid, the VIP lounge was an oasis from the craziness throughout the day. With custom Designer Lattes reflecting the various speakers, the lattes were an instant hit on social media and for all to stay stylishly caffeinated throughout the day.
Client Name
Vogue, American Dream
Services Provided
Creative Direction + Design
Integrated Production
F+B Operations
Experiential Production