Coffee ’n Clothes Sales & CRM Manager
Welcome to Coffee ’n Clothes. Here you’ll find more than a job. You’ll find a fast-paced, high-flying team for individuals that want to be at the epicenter of fashion, food/beverage, entertainment, and more. Our team works hard to connect companies to people by creating brand-led moments through culture-defining experiences.
As the Sales & CRM Manager, you will develop and execute B2B marketing campaigns with the goal of generating revenue and building client relationships.
Day to Day Responsibilities
Develop, execute and manage category specific CRM campaigns (email) that engage our customer in different moments in their customer journey and drive new revenue opportunities.
Excel in full life-cycle selling techniques and be a key part of our sales team to help generate meetings and sales pipeline.
Master our cold emailing strategy; prospecting and pitching to key decision makers.
Define advanced audience segmentation, tactics, and targeting to improve our marketing campaigns.
Leverage prospecting sales tools like Linkedin, our internal CRM, Mailchimp, and more to generate new leads.
Continuously optimize for campaign improvement via A/B testing.
Report on KPIs and track performance of marketing strategies across all CRM campaigns.
Manage CRM calendar ensuring that brand communications are in place to meet performance targets and content goals.
Coordinate between marketing, creative, and product teams for testing and execution of campaigns.
Be proactive with ideas and creative solutions and communicate and collaborate with internal teams.
Qualifications/Requirements
Bachelor’s Degree.
Must be based in LA.
Ability to thrive in a fast paced, multifaceted startup environment to oversee multiple projects and tight deadlines.
You have hands-on experience with email marketing tools (Salesforce Marketing Cloud or similar), campaign messaging, marketing automation, A/B testing, and campaign analysis.
Track record for successfully driving customer growth (revenue a plus) through CRM or other digital marketing channels.
Excellent organizational and critical thinking capabilities.
A passion for marketing, including up-to-date knowledge of the world’s top brands and marketing campaigns across different industries including Fashion, Food/Beverage, Entertainment, Beauty, and more.
Quick, creative thinker and idea contributor.
You have strong project management and organization skills combined with strong attention to detail.
Fluent in Keynote, G-Suite (Drive, Docs, Sheets, Slides, Forms).
Preferred Skills/Experience/Competences
Drive for Results: Drive for high performance, takes responsibility, and works towards planning targets, overcoming obstacles, setbacks, and uncertainty.
Business Acumen: Contribute to the company strategy and align the strategic priorities of own area with the direction and strategic priorities of the broader organization.
Customer Centricity: Anticipates evolving customer needs and how to address them, doing the right thing in the right way.
Decision Making: Makes timely, informed decisions that consider the facts, goals, constraints, and risks.
Analytical Thinking: Gather relevant information, identify key issues, compare data from different sources; draw appropriate conclusions to arrive at appropriate solutions.
Teamwork & Collaboration: Facilitates Collaboration, actively engaging and to make joint decision and share best practices.
Displays Global Perspective: Conveys an understanding of the organization's global market position, opportunities, capabilities, and competitive threats and takes cultural issues and geographic differences into account when making plans and decisions.